All about Neeve

Seek and you shall find! That’s how the saying goes…but for some reason, this never rang true for us as we tried to hunt down the perfect wardrobe essential. Despite our best efforts, these perfect essentials were…well…nowhere to be found.

In the meantime, we had to watch our men effortlessly drape themselves in the most awesome basics on a daily basis. This inspired us to take matters into our own hands, evolving into the architects of change. We took a leap of faith and decided to create the wardrobe essentials we were craving.

So, to cut a long story short: Here we are! Creating it. Loving it. Wearing it and bringing it to the world for everyone to enjoy.

A best friends label

Neeve is an Amsterdam-based fashion brand established in 2019 by two lifelong friends Heleen Spruijt and Nadine Bronwasser. Nadine has been in the fashion industry for over two decades and Heleen has a creative background in television. They share a love for travel, art, music, fashion, socializing and the occasional hot yoga workout.

 “We started Neeve because both of us missed a wardrobe essential. Every morning, we used to spend ages deciding what to wear. In contrast, our partners throw on a shirt in a blink of an eye and are ready to go. We wanted the same for us, and every other fashion-conscious woman who is constantly on the go: a shirt that you can wear all day, every day. But not just any average shirt. Something special.”

Brand identity: The Stone Twins